Best Alternative to Sprout Social is mavic

mavic's high quality marketing strategies make it the best alternative to Sprout Social.

Sprout Social

About Sprout Social

Sprout Social is one of the best and most viral social media management tools. It is a platform for your unified management of social media accounts. Through their features, they help your team extract data and business value to use the full potential of your social media to help you appeal to your clients and enhance your business impact.

Best Alternatives to Sprout Social

1. mavic

What is mavic?

Mavic.ai is the ultimate marketing platform for businesses seeking to turn their visions into successful realities. This versatile software-as-a-subscription service is crafted to cater to a diverse range of business needs, offering simple yet powerful tools that demystify the marketing process.

Businesses using Mavic.ai can easily elevate their brand creation, spark marketing ideas on demand, and gain actionable insights that directly contribute to their growth and success. Mavic.ai understands the unique challenges faced by both solitary entrepreneurs in the tech industry and emerging startups in the e-commerce sphere, delivering tailored solutions that resonate with each business's distinct market and customers.

Emphasizing freedom, creativity, and independence, Mavic.ai becomes a partner in co-creating brand personas, formulating effective marketing strategies, and publishing captivating content that engages audiences. With Mavic.ai, businesses are equipped to make confident strides in the marketplace and see their vision soar to new heights.

mavic

Who is mavic for?

The audiences of Mavic.ai are businesses looking for end-to-end marketing solutions, specifically:

1. Solopreneurs: These are individual entrepreneurs, particularly in the technology sector, who need personalized marketing solutions to support their unique business ventures without the backing of a large team.

2. Startups: Startup companies, especially in the e-commerce industry, which operate with tight marketing budgets and seek cost-effective, efficient marketing strategies to enhance their visibility, attract customers, and improve return on marketing investment.

Both audiences value Mavic.ai for its ability to offer customized marketing strategies, brand persona co-creation, and creative concept ideation tailored to their specific business contexts and constraints.

Key features of mavic:

1. Personalized Marketing Strategy Recommendations: Mavic.ai provides custom-tailored marketing strategies based on the unique needs and goals of each business, creating a roadmap for brand development and customer engagement.

2. Co-creating Ideal Brand Personas: The platform helps businesses identify and craft their ideal customer profiles, ensuring that marketing efforts resonate with the target audience and are more likely to convert leads into customers.

3. Creative Concept Ideation: Mavic.ai assists in generating innovative and relevant marketing concepts that align with the business’s brand identity and marketing goals, fostering a creative approach to promotion and advertising.

4. Instant Brand Creation: For new businesses or those looking to rebrand, Mavic.ai offers tools and guidance for quickly establishing a brand presence, including visual assets, messaging frameworks, and more.

5. On-demand Marketing Ideas: The platform provides a wealth of marketing ideas that businesses can implement on the fly, helping to keep strategies fresh, relevant, and responsive to market changes.

6. Actionable Insights: Mavic.ai delivers data-driven insights that businesses can act upon to refine their marketing strategies, optimize campaigns, and improve overall performance.

7. Asset Generation: Users have access to tools for creating marketing assets such as graphics, content, and promotional materials that are vital to campaign execution.

8. Content Publishing to Brand's Social Channels: Mavic.ai may offer features allowing businesses to publish and manage their content across their social media channels, helping to streamline workflows and maintain a consistent brand presence online.

Pros of mavic:

As a marketing platform, Mavic.ai provides several advantages that cater to its business-to-business (B2B) audience with the following pros:

1. Tailored Marketing Solutions: Mavic.ai specializes in providing marketing strategies and content that are personalized to each business's specific context, ensuring greater relevance and potential impact.

2. Time and Resource Efficiency: By automating aspects of the marketing process and offering on-demand ideas, Mavic.ai can save businesses time and resources, which is especially beneficial for those with limited marketing staff or budget constraints.

3. Expertise for Non-Marketers: For businesses without in-house marketing expertise, Mavic.ai acts as a virtual marketing department, providing the insight and tools needed to execute effective campaigns without the need to hire specialized staff.

4. Easy Brand Development: With instant brand creation tools, Mavic.ai helps businesses establish or reinvent their brand identities with ease, making professional branding accessible to startups and solopreneurs.

5. Accessible Data-Driven Insights: The platform's ability to deliver actionable insights allows businesses to make informed decisions, refine their strategies, and optimize performance without needing to decipher complex analytics themselves.

6. Integrated Content Management: Mavic.ai's potential integration with social media channels streamlines the content publishing process, saving time and maintaining consistent engagement across multiple platforms.

7. Empowering Creativity and Independence: By embodying the magician brand personality, Mavic.ai encourages users to explore creative marketing solutions and fosters a sense of independence with strategies that prioritize freedom and innovation.

8. Scalability: As a subscription-based service, Mavic.ai is scalable, allowing businesses to choose a level of service that suits their current size and scale up as they grow.

These benefits make Mavic.ai an attractive option for businesses—particularly tech-savvy solopreneurs and budget-conscious startups—looking to maximize their marketing efforts and grow their brands efficiently and effectively.

Cons of mavic:

Despite its numerous advantages, potential drawbacks or cons for businesses using Mavic.ai could include:

1. Over-reliance on Technology: Some businesses may find that an over-reliance on an automated platform like Mavic.ai may limit the human creativity and personal touch that comes from working directly with marketing professionals.

2. Learning Curve: While designed to be user-friendly, there may still be a learning curve associated with using Mavic.ai's platform, particularly for businesses new to digital marketing tools, which could lead to initial setup and adoption challenges.

3. Feature Limitations: Although Mavic.ai offers a broad range of features, some businesses with advanced or extremely niche marketing needs might find the platform’s capabilities lacking when compared to specialized services or dedicated marketing teams.

Rating:

Not rated yet.

Pricing:

Mavic offers 3 plans on a seat basis:

  1. Solo - free with 50 credits per month

  2. Team - $24/month

  3. Business - $48/ month

  4. Enterprise - Custom plans

Free
  • 50 monthly credits

  • 2 brands

  • 1 competitor per brand

  • 1 customer profile per brand

  • Brand personality

  • Brand positioning

  • Content creation for social media

  • Image editor

  • Customer support via email and chat

Team - $24 / month

  • Team collaboration enabled

  • Unlimited AI generation

  • 3 brands

  • 3 competitors per brand

  • 3 customer profiles per brand

  • Brand personality

  • Brand positioning

  • Content creation for social media

  • Image editor

  • 3 social media integrations

  • Customer support via email and chat

Business - $48 / month

  • Team collaboration enabled

  • Unlimited AI generation

  • 5 brands

  • 5 competitors per brand

  • 5 customer profiles per brand

  • Brand personality

  • Brand positioning

  • Content creation for social media

  • Image editor

  • 5 social media integrations

  • Customer support via email and chat

2. Gimmefy

What is Gimmefy?

Gimmefy is an innovative platform designed to enhance marketing strategies through the power of artificial intelligence. It offers a suite of AI tools that streamline and optimize various marketing functions, enabling marketers to create more personalized customer experiences and make data-driven decisions. Gimmefy's AI solutions help in automating routine tasks, analyzing market trends, and generating valuable insights, making it a valuable asset for marketers looking to elevate their brand's engagement and effectiveness.

Gimmefy

Who is Gimmefy for?

  1. Digital Marketers and Agencies: Designed to empower digital marketing professionals and agencies, Gimmefy provides AI-driven tools that enhance campaign management, content creation, and customer segmentation. This helps in optimizing advertising strategies and achieving higher engagement and conversion rates.

  2. E-commerce Businesses: E-commerce platforms can benefit from Gimmefy's AI solutions to analyze consumer behavior, optimize product recommendations, and automate customer interactions, thereby improving the shopping experience and increasing sales efficiency.

Key features of Gimmefy:

  1. Automated Content Creation: Tools for generating marketing copy and content efficiently.

  2. Customer Insights Analysis: Analytical capabilities to delve deep into customer data and extract actionable insights.

  3. Campaign Optimization: AI algorithms that help optimize marketing campaigns for better performance and ROI.

  4. Personalization Engines: Solutions that tailor marketing messages and offers to individual customer preferences.

Pros of Gimmefy:

  1. Efficiency: Automates routine marketing tasks, saving time and reducing errors.

  2. Data-Driven Insights: Utilizes advanced AI to analyze data and provide actionable insights, helping marketers make informed decisions.

  3. Scalability: Adapts to various business sizes, making it suitable for both small businesses and large enterprises.

  4. Customer Engagement: Enhances customer interaction through personalized content and recommendations, improving overall engagement.

Cons of Gimmefy:

  1. Complexity: The advanced AI features could be complex for users without technical expertise.

  2. Cost: Depending on the pricing structure, it might be expensive for small businesses or startups.

  3. Dependence on Data: The effectiveness of AI tools depends heavily on the quality and quantity of data available, which could be a limitation for some users.

  4. Integration Challenges: Integrating with existing systems and workflows may require additional effort and adaptation.

Rating:

Not rated yet

Pricing:

Pay-as-you-go: $0

Unlimited: $250/ month

Enterprise: Custom price

Free
  • Content generation with a limit of 10 pieces per month

  • Campaign analytics for up to 5 campaigns

  • Basic customer insights on up to 1,000 customers

  • Access to 5 standard marketing templates per month

  • Email support with response times up to 72 hours

3. Jasper.ai

What is Jasper.ai?

Jasper.ai is an advanced artificial intelligence (AI) writing tool designed to help users generate high-quality written content efficiently. Utilizing the power of machine learning and the GPT-3.5 model, Jasper.ai assists in creating coherent, contextually relevant text across a wide variety of formats. This platform is tailored for users needing assistance with blog posts, emails, code snippets, and much more, making it an invaluable companion for content creation​​.

Jasper.ai

Who is Jasper.ai for?

Jasper.ai is best suited for a diverse range of users including content writers, bloggers, marketing professionals, students, academic writers, business professionals, and developers. Its versatility makes it particularly useful for generating topic ideas, drafting articles, creating compelling marketing materials, assisting with academic research, and even generating code snippets. Additionally, it can be beneficial for non-native English speakers looking to improve their writing skills​​.

Key features of Jasper.ai:

  • Content generation across various styles and formats

  • SEO optimization for content

  • Grammar and style checking

  • Tone and style customization

  • Language support for content creation in multiple languages

  • Research assistance and code generation

  • Email and marketing copy creation

  • Templates and examples for different writing needs​

Pros of Jasper.ai:

  1. Versatile content generation capabilities

  2. SEO integration for optimized content creation

  3. Integration with Grammarly for grammar and spelling checks

  4. Ability to write and translate in 26 languages

  5. Various content templates including blog posts, emails, and social media

  6. Content improvement features to enhance existing content

  7. Simple user interface for ease of use​​​​.

  8. Jasper's Grammarly integration enhances content creation quality​​.

  9. Effective for overcoming writer's block with its paragraph generator and other templates​​.

  10. Offers AIDA and PAS frameworks for powerful marketing content creation​​.

Cons of Jasper.ai:

  1. Struggles with overly technical topics, producing less reliable content​​.

  2. Generates some content that may not be usable, leading to potential wastage of credits​​.

  3. Requires substantial fact-checking and research to ensure content accuracy​​.

  4. The use of Copyscape for plagiarism detection incurs additional costs​​.

  5. Dynamic content on the platform can be slow to load

Rating:

According to reviews, Jasper.ai has received high praise for its capabilities, with nearly 500 people rating it 4.9/5 stars on platforms like G2 and Capterra, and over 1000 people on Trustpilot giving it 5/5 stars, indicating strong user satisfaction​​.

Pricing:

Jasper.ai's pricing includes several plans, starting from $39/month for the Creator plan, followed by $59/month for Pro and custom for business plan.

Free

NA

Creator - $39/month

  • 1 user seat

  • 1 Brand Voice

  • Access to SEO mode

  • Use AI everywhere with browser extension

Pro - $59/month

  • Includes 1 seat, add up to 5

  • 3 Brand Voices

  • 10 Knowledge assets

  • 3 Instant Campaigns

  • Collaboration & user management

  • Access to Jasper Art

4. Predis

What is Predis?

Predis.ai positions itself as a comprehensive social media co-pilot, leveraging AI to streamline and enhance various aspects of social media marketing. It offers a range of services including content generation, video creation, and post scheduling tailored to users' brand guidelines. This platform is particularly celebrated by marketers, content creators, and entrepreneurs for its ability to automate and optimize social media workflows, thereby enabling efficient management of multiple social media channels. Predis.ai aims to transform how brands engage with their audiences, making social media marketing more accessible and impactful.

Predis

Who is Predis for?

  1. Social Media Managers and Marketers: Professionals tasked with managing and growing social media channels will find Predis.ai's content automation and analytics tools particularly useful for increasing engagement and streamlining workflows.

  2. Small Business Owners: Entrepreneurs and small business owners can leverage Predis.ai to effectively create and manage their social media presence, even with limited resources, to build brand awareness and customer loyalty.

Key features of Predis:

Predis.ai offers several features tailored for enhancing social media marketing:

  • AI-driven content suggestions tailored to improve engagement.

  • Automated generation of visual content, including images and videos.

  • Analytical tools for post-performance tracking.

  • Hashtag and caption recommendations to increase visibility.

  • Scheduling tools to plan and automate social media posts.

Pros of Predis:

  • Efficiency: Automates content creation and scheduling, saving time and effort.

  • Optimization: AI-driven tools analyze and suggest content improvements, helping to enhance engagement.

  • User-Friendly: The platform is intuitive, making it accessible for users with varying levels of tech expertise.

  • Insightful Analytics: Offers detailed performance metrics to track and optimize social media strategies effectively.

Cons of Predis:

  • Dependence on AI: The platform's effectiveness largely relies on AI, which might not always capture the nuanced needs of specific audiences or unique brand voices.

  • Data Privacy Concerns: Users might have concerns about the security and privacy of their data when using AI-driven platforms.

  • Learning Curve: Despite its user-friendly design, some users may require time to fully adapt to all the features and best utilize the platform.

  • Feature Limitations: In comparison to more established or specialized tools, some features may not be as comprehensive or customizable.

Rating:

Capterra: 4.7

Product Hunt: 5

G2: 4.8

Pricing:

Free: $0

Lite: $32

Premium: $59

Agency: $249

Free
  • Management for 1 brand

  • Creation of up to 15 AI-generated posts per month

  • Up to 10 competitor analysis runs per month

  • Ability to publish posts to 5 social media channels

  • Predis.ai watermark on published content

Lite: $32

  • Management for up to 3 brands

  • Unlimited AI-generated posts

  • Unlimited competitor analysis

  • Ability to publish posts to unlimited social media channels

  • Removal of the Predis.ai watermark from content

Premium: $59

  • Management for up to 10 brands

  • Unlimited AI-generated posts and competitor analysis

  • Ability to publish to unlimited social media channels

  • No watermark on content

  • Access to premium templates and designs

  • Priority customer support

Agency: $249

  • Management for unlimited brands

  • Unlimited AI-generated posts and competitor analysis

  • Publishing capabilities to unlimited social media channels

  • No watermark on content

  • Access to advanced templates and priority customer support

  • Customizable permissions for team members

5. CoSchedule AI

What is CoSchedule AI?

CoSchedule is a marketing suite for provides agile marketing products to coordinate your overall marketing process. They are the provider of content calendar, social calendar and marketing. Their AI Mia is the world’s first collaborative AI-Editor. This actionable marketing institute gives a guide for the user to understand everything. Their marketing strategy report will help you grow your image and business through social marketing.

CoSchedule AI

Who is CoSchedule AI for?

CoSchedule is suitable for variety of users from small marketing teams to enterprises. Anyone who is looking to improve their team’s marketing project should use this tool. Freelancers, small businesses and startups, agencies social media managers, influencers, marketing teams and nonprofit organisations are most  potential users of this tool.

Key features of CoSchedule AI:

  1. Best Marketing Suite - Provides a unique workspace for organising your projects and making plans & campaigns that suits you the best.

  2. Easy Analytics & Reportings - There are analytics and reports for content, social media and even email campaign. Furthermore, provides key performance indicators. 

  3. Tools for Collaboration - CoSschedule has a collaborative AI-Editor and many other tools, They will give real time updates to all your team members and allow shared access of calendars and projects.

  4. Work & Assest Organiser - This tool organise and manages all your marketing assets and projects. Tracking, tagging and categorisation are also here.

  5. Social & Content Calendar - AI-powered calendars to be clear of all your tasks, projets and campaigns. Furthermore, measure & create all your social in one single place.

Pros of CoSchedule AI:

  • Easy creative and scheduling post.

  • Helpful guide, makes it easy to handle everything.

  • Easy to keep tract of projects in one place.

  • Automated updates saves time.

  • Provides many social media tools for planning & analytics.

Cons of CoSchedule AI:

  • No bulk uploads are available.

  • High pricing for small businesses.

  • For simple tasks such as blog, it can be complicated.

  • For custom integration you may need technical knowledge.

  • Some glitches shows up.

Rating:

On G2 CoSchedule has received a 4.4 stars rating from 151 reviews. 10 Google reviews give this tool a 4.5 stars rating. On Capterra India it has received a total of 4.4 stars rating by 105 votes. This let’s you know this tool is beneficial for many people.

Pricing:

CoSchedule divides its pricing into 5 packages:

Free
  • N/A

Free Package -

  • $0 basic social publishing

  • Only 1 user

  • Social Media Connection - 2

  • Basic support & AI social assistant

Social Calendar Package

  • $19 per month for limitless social publishing

  • Only 3 users

  • Social Media Connection - 5

  • AI project templates - 500+

Agency Calendar Package

  • $39 per month for agencies 

  • Only 3 users

  • Social Media Connection - 5

  • Client Calendar - Unlimited

6. Buffer

What is Buffer?

Buffer is a social media management tool that creates click-worthy content, can build a library of content ideas, gets you an engaging audience, saves you workload and time and coordinates with your team members easily. This tool has been in the market for 10 years. 24/7 they will provide you support via email and social media. They are across multiple channels and have many engaging and innovative AI tools.

Buffer

Who is Buffer for?

Buffer has around 140,000 users. This big number is because this tool is easy to use and features and helps all businesses regardless of their sizes. You can build a community easily with Buffer. Individuals, content creators, influencers, small teams, agencies, social media managers, big enterprises and companies, everyone can use this tool for their social presence growth and building an audience.

Key features of Buffer:

There are 6 main features of Buffer:

  1. Create - With Buffer you can build and organise a content ideas library. All content will be unique to your brand.

  2. Publish - Through this feature, you can plan, collaborate and publish clickable content that your audience is going to like.

  3. Analyze - Through analysing your social media performance you will be updated on what is engaging your audience and what you should work on.

  4. Engage - Buffer is a quick tool to communicate and navigate your customers to keep them engaged and interested in your brand.

  5. Start Page - Buffer allows you to build a customised landing page in minutes to help you find everything in a single place.

  6. AI Assistant - Buffer’s AI Assistant can generate ideas within seconds, it can repurpose your posts and even rewrite copy within a click.

Pros of Buffer:

Pros - 

  • Buffer has 100K+ monthly blog readers.

  • 1.2M+ social followers of this tool.

  • AI generation is creative with ideas.

  • Easy to use scheduling and customisation.

  • You can draft posts and build a social calendar.

Cons of Buffer:

Cons - 

  • Their analytics are not comprehensive.

  • It only has basic features but no advanced ones.

  • Slow responses and reporting.

  • For individuals their packages are expensive.

  • There is not much language support.

Rating:

This easy-to-use toolkit, Buffer, has a 4.3-star rating on G2 from 1005 reviews. On Google Play its app has received a rating of 4.3 stars from 49,705 users. SocialPilot gives it a 4.3 review for its E-commerce and easy pricing.

Pricing:

Buffer has 4 pricing plans:

Free
  • N/A

Free Plan -

  • $0 to connect 3 channels

  • Good for individual & startup businesses

  • AI assistant available

  • Provides planning & publishing tools

Essentials Plan -

  • $5 to connect 1 channel

  • Yearly Bill - $60

  • Good for professionals

  • Engagement tools & Analytic reports

Team Plan -

  • $10 to connect 1 channel

  • Yearly bill - $120

  • Good for small teams and companies

  • Provides unlimited members & clients

7. Hootsuite

What is Hootsuite?

Hootsuite is one of the most popular social media marketing and management tools. It was designed to spread the presence of the user across multiple networks and social media sites. They offer a variety of tools from publishing, scheduling, analytics, social listening, engagement tools, AI content creation, inbox, messaging services and social advertising to employ advocacy. Save your time while getting real results through Hootsuite.

Hootsuite

Who is Hootsuite for?

This all-in-one tool is suitable for every enterprise, business and influencer to use. Hootsuite is a good choice for small to large businesses, social media managers, marketing teams, content creators, agencies, freelancers, nonprofit organisations and almost every other commercial sector person and business. This will help you manage your multiple social media accounts at low and affordable prices.

Key features of Hootsuite:

  1. Publishing - In one place you can create, schedule and publish all the content of your social media. Hootsuite Owly AI can generate captions, ideas and hashtags.

  2. Social Listening - Data analytics of what people are saying about you and your brand. Through this, you can search and compare content, trends, hashtags and topics. 

  3. Engagement - Keep your customers engaged through your brand progress. For this, Hootsuite provides monitoring and listening streams.

  4. Analytics - With all the data in one place you can see what is working for your growth and what you should focus on. Hootsuite provides the best performance reports.

  5. Advertising - With Hootsuite, you can manage your paid social media ads by social ads analytics, management and organic content booster.

Pros of Hootsuite:

  • Hootsuite has 100+ integrations such as CRM software.

  • Its advanced inbox automates your DMs, comments, mentions etc.

  • This tool can track brand sentiment as they have advanced social listening.

  • Through this tool, you can manage user-generated content & influencer relationships.

  • You can monitor your brand reviews through this tool.

Cons of Hootsuite:

  • For individuals and small-scale companies, Hootsuite pricing is expensive.

  • There is no free plan and a free trial requires a credit card.

  • Slower responses by support people.

  • Hootsuite may not integrate with Google's business profile.

Rating:

This easy-to-use tool has a 4.2 rating on G2 by 4,233 reviews. Its Google app has received 4 4-star rating of 104,702 votes. On Hootsuite itself, it has received 8.3 stars rating out of 10 from 1,149 reviews. This all lets us know about Hootsuite’s popularity and comparative user opinion.

Pricing:

Hootsuite provides 3 pricing plans while giving a 30-day free trial.

Free

N/A

Professional Package -

  • Rs. 1915 per month

  • Only 1 user

  • Social accounts - 10

  • Unlimited post-scheduling and posting

  • Canva integration & hashtag suggestions

  • Post recommendation and benchmarking tools

Most Popular Team Package -

  • Rs. 7540 per month

  • Only 3 users

  • Social accounts - 20

  • Provide Link-in-bio tool

  • Link tracking by automation

  • Schedule posts & team roles

Enterprise Custom Package -

  • Negotiate pricing

  • Begins with 5 users

  • Social accounts - 50

  • Approval workflow

  • Engagement tools with automation

  • Free academy training of Hootsuite

8. HubSpot

What is HubSpot?

HubSpot is an American software, an AI-powered social media management tool, that connects your data, teams and customers to help your marketing and business grow. This all-in-one marketing and sales platform is known for its CRM (Contact Relationship Management). 

HubSpot offers you a wide range of products from Marketing, Sales, Services and Operations to Customer management. You will find everything from blogging, posting, email marketing, data analytics, customer support and ads management to many more services.

HubSpot

Who is HubSpot for?

This software is for a wide range of users; from big businesses and enterprises to individuals and small teams and companies. All enterprises will benefit from this software because of its management of complex marketing strategies.

Individuals who are not here for business can gain knowledge on various marketing, content and customer schemes. You can go for the free courses and certificates or read their ebooks and blogs.

Key features of HubSpot:

  1. Marketing Hub - Here you will find all the necessary tools for marketing such as SEO suggestion and optimisation, blog, content, social media promotion, ads management etc.

  2. Sales Hub - Here you will receive all sales engagement tools, reporting, analytics and coaching tools.

  3. Service Hub - This feature will help communicate with your customers by using live chat, systems, emails, hosting, feedback surveys etc. 

  4. Content Hub - This is mostly known as CMS (Content Marketing System) where you will receive AI-powered content-generated tools, hosting tools, analytics, reporting etc.

  5. Operations Hub - For your system to work smoothly they provide build dashboards, custom reports, report customisation, content management etc.

  6. Commerce Hub - To help collect the revenue after billing your customers they use features of commerce software such as invoices etc.

Pros of HubSpot:

  • All-in-one marketing strategy software to enhance your business and sales.

  • Manages your marketing, customers and sales and gives many services.

  • Available in 6 languages.

  • Free tools are available for everyone.

  • For scaling business it’s the number one platform.

  • Many educate prospects and resources for everyone.

  • There are more than 500 applications for your use.

Cons of HubSpot:

  • Can be expensive for small businesses and individuals.

  • There are many restrictions on certain plans such as only a certain number of emails sent per month.

  • It can be cumbersome and confusing for many people.

  • You would have to pay extra for additional support and many other features.

Rating:

HubSpot has a total “4.4 Stars” Rating on G2 by 11,010 reviews! By checking Software Advice’s rating we can see a rating of “4.5 Stars” by 4,159 people. Capterra India also gives it a 4.5 rating from 4,158 people. This indicated HubSpot pros win over the cons.

Pricing:

HubSpot divides its plans into two types:

Free

N/A

Pricing Features for Business & Enterprises

  • $800/mo - 

  • 2000 marketing contacts

  • Provides 3 seats

  • Marketing Software for reporting & campaigns

  • $3,600/mo - 

  • 10,000 marketing contacts

  • Provides 5 seats

  • Most powerful marketing software with advanced control

Pricing Features for Small Teams & Individuals

  • Free Tools -

  • 2000 emails sent per month

  • Ads available for simple websites only

  • $15/mo - 

  • 1000 marketing contacts

  • 1000 custom properties

  • Doesn’t include HubSpot branding

9. Later

What is Later?

Later is a social media management AI tool that makes strategies to keep you ahead. With their marketing tools all-in-one platform, you can create, edit, schedule and make marketing strategies for growing your business through social media platforms.

Their packages come in “Social Set” which means social profiles that they support. Their Link-in-Bio creates a fully customised bio web page.

Later

Who is Later for?

Later is an AI tool for all influencers, businesses, teams, social media managers, content creators, agencies and E-commerce businesses. In a nutshell, this is a tool for everyone who wants to spread their business or skill awareness on all social media platforms.

Key features of Later:

  1. Famous Link in Bio Tool - It’s a mini web page to make your content more clickable and shoppable on Instagram and TikTok social media.

  2. Multi Social Media Platform Support - They manage, create, support and schedule content on multiple social media platforms.

  3. AI Tools to Assist - To assist your research and generate your posts Later has some AI tools. By a brief description, they generate various topics.

  4. Available Content Calendar - A standard feature of Later is its content calendar, it gives an overview of weekly and monthly posts.

  5. Date Analytics - With their analytics tools you can receive insights and metrics on your all best-performing content.

Pros of Later:

  • Easy to use & scaleable for everyone.

  • Pricing is not high like other AI tools.

  • Multiple users and multi-social platform support

  • You can schedule a month or more in advance

  • Saves time, resources and headaches

  • Instagram analytics help grow and spread awareness of your business.

  • User interface and planning features are the best.

Cons of Later:

  • Directly publishing on Instagram requires more steps.

  • You have to choose the Advanced package for advanced features.

  • Limited detailed analytics for some platforms.

  • It’s primarily focused on Instagram, but should focus on Facebook and X too.

Rating:

On G2, Later has received a rating of 4.5 stars from 302 reviews. Capterra India gives it a 4.4 rating from 384 users. Meanwhile, TrustRadius gives it an 8.6 rating from 97 reviews, and Software Advice gives it a 4.5 rating from 385 reviews. This lets us know of its popularity.

Pricing:

They provide 4 types of pricing plans; in their yearly plan, 4 months are free.

Free

N/A

Starter Package -

  • $16.67 per month

  • This package is best for individuals

  • 1 social set for 1 user

  • 30 posts allowed per social profile

Growth Package - 

  • $30 per month

  • This package is best for small teams

  • 3 social sets for 3 users

  • 150 posts allowed per social profile

Advanced Package -

  • $53.33 per month 

  • This package is for growing teams

  • 6 social sets for 6 users

  • Unlimited posts with 50 AI credits

10. MeetEdgar

What is MeetEdgar?

MeetEdgar is one of the best social media management tools, mostly for individuals, freelancers and small businesses. It’s a simple and easy-to-learn tool to create, schedule and publish content daily with automation. Many social media leaders recommend this tool to streamline and save time. Founded in 2014, this tool can double your traffic. Their newly made AI called Inky can suggest hashtags and instantly write custom copy.

MeetEdgar

Who is MeetEdgar for?

MeetEdgar is a specially-made AI tool for freelancers. This tool is beneficial for everyone who wants to automate their social media strategy and leave it to a social media management tool. All freelancers, entrepreneurs, small businesses, social media managers, marketing teams, nonprofit organisations, content creators etc. This app will save you precious time so that you can focus on what’s important to you.

Key features of MeetEdgar:

  1. Social Media Analytics - They will provide all your performance analytics of your posts and campaigns. This lets you know what your clients are looking for.

  2. Automation Content Publishing - This tool ensures content is shared on all your social media profiles in a schedule. That’s what MeetEdgar do, they simplify social media automation.

  3. Recycling of Content - Evergreen Content is the focus of this tool in which they focus on content that is valuable even after it’s been long published.

  4. Strategy & Campaign Planning - Their strategy is to categorise your content into various groups to create a balanced mixture of posts.

  5. Inky Hashtags - Their AI tool Inky can suggest and monitor hashtags and trends. 

  6. Optimisation & Approval Workflow - Optimal posting to improve performance. Furthermore, they have a content approval process before publishing.

Pros of MeetEdgar:

  • A constant flow of posts with a schedule to save you time.

  • Simple and straightforward pricing.

  • Easy to use tool.

  • Hashtag suggestions and categorisations are particularly beneficial.

  • Their library is very well and helpful.

  • Allows multiple users account and automated updates.

  • Unlimited content category and schedule posts.

Cons of MeetEdgar:

  • No space for personalising social media channels.

  • Limited reporting and analytics.

  • High pricing & low benefits.

  • No schedule for Pinterest.

  • Limited Instagram features are available.

  • Not a good choice for bigger enterprises.

Rating:

G2 gives MeetEdgar a rating of 4.2 stars from 52 reviews. On TrustRadius they have a total of 10 out of 10 rating from 8 votes. On Capterra, 39 people give it a 4.6 rating. These ratings indicate that this tool is not very popular but highly likeable by the users.

Pricing:

Besides the 7-day trial, they divide their pricing into two packages:

Free

N/A

Eddie Annual Package -

  • $24.91 per month & $299 per year

  • Social Accounts - 5

  • Cost of Additional Social Account - $3.99

  • Weekly Automation - 10

  • Monthly AI Credits - 15

  • Content Category - 4

Edgar Annual Package -

  • $41.58 per month & $499 per year

  • Social Accounts - 25

  • Cost of Additional Social Account - $1.99

  • Weekly Automation - 1000

  • Monthly AI Credits - 50

  • Content Category - Unlimited

11. Ocoya

What is Ocoya?

Ocoya is an AI-powered social media management tool that helps by generating and producing all content faster and better. It’s a great platform to create and schedule your content. Furthermore, Ocoya is available and supports you in about 28  languages. Graphics, AI copywriting, hashtags, analytics, scheduling, e-commerce, link shortener and collaboration, it’s an all-in-one tool.

Ocoya

Who is Ocoya for?

The special thing about Ocoya is that it gives importance to small businesses, freelancers and as well as large enterprises. Ocoya AI social media management tool is for everyone to try. Influences, freelancers, social media managers, small businesses, startups, agencies, e-commerce businesses, nonprofit organisations, universities and colleges, everyone can use this tool.

Key features of Ocoya:

  1. Faster Content Generation - With Ocoya you can become a pro graphic designer and video editor by creating eye-catching content in minutes.

  2. Schedule on Every Platform - This is the most reliable social media scheduler in the world. You can schedule up to 1000 posts on your social media through this.

  3. AI Assistant Copywriting - You can write a flawless copywrite and generate text in 28 languages by simply giving a description.

  4. AI Assist Social Media Transformation - Your AI-powered social media management can create high-quality and eye-catching content in minutes.

  5. Automate AI Social Media - You can save time with Ocoya by automating repetitive tasks to level up your social media.

Pros of Ocoya:

  • Compared to other tools the pricing here is more friendly for users.

  • It’s easy to use for everyone.

  • They are good with customer service and do not delay anything.

  • It develops an SMM strategy for a day, week, and month in advance.

  • With task assignment and workflow, this tool allows collaboration too.

Cons of Ocoya:

  • It lacks advanced features such as deep social listening.

  • User needs time to fully understand and utilize the features.

  • Some new releasing features are still showing “Coming Soon.”

Rating:

Ocoya has been a first choice AI tool for many, we can see this by the rating on G2. G2 has a total of 4.7 Star rating by 169 people. On Capterra India this rating is a good 4.6 Star by 349 people. On Getapp too this rating is 4.6 Star by 348 people.

Pricing:

Ocoya divides its pricing into 4 types, while only giving a free trial

Free

N/A

Bronze Plan

  • $15 per month

  • Build for individuals

  • Managed 5 social profile

  • Only 1 member & 1 workplace allowed

  • AI credits - 100

Silver Plan

  • $39 per month

  • Good package for growing teams

  • Manages 20 social media profiles

  • Allow 5 members & 5 workplaces

  • AI Credits - 500

Gold Plan

  • $79 per month

  • Special package for scaling businesses

  • Manages 50 social media profiles

  • Allow 20 team members & 20 workspaces

  • AI credits - 1500

12. Sendible

What is Sendible?

Sendible is an affordable, scalable and human-supported social media management tool. Like other tools it isn’t fully powered by AI, instead, its human-support team helps you increase your presence across all social media. You can start by taking a 14-day trial which doesn’t require any card, furthermore, you can cancel it anytime. They set-up separate client dashboards to make think easier for you, they collaborate with teams and go through approval before social media posting.

Sendible

Who is Sendible for?

Sendible supports over 30,000 users across the world. This tool is for everyone but designed specially for agencies and brands. All social media marketors, managers, teams creators and companies can use sendible for their unique prices, analytics, quality, creativity and ease. Still, this tool is more beneficial for all agencies and brand enterprises.

Key features of Sendible:

There are many features of Sendible, so here we will learn the core ones:

  1. Dashboard - Sendible makes it easy to monitor and engage with your clients by preparing everything is a dashboard. 

  2. Team Collaboration - With their collaboration tools you can do your best by assigning, approving posts and granting custom access to team members.

  3. Social Media Scheduling - Sendible simplifies your social media scheduling tailoring content, planning the calendar and give separate visibility.

  4. Analytics & Reports - Sendible’s meaningful analytics helps you gain useful insights of your social media engagement and response from clients.

  5. Compose Box - Sendible has a smart compose box to customise content for variuos social media profiles.

  6. Priority Inbox System - They will save your time by engaging your clients into one priority box.

Pros of Sendible:

  • Likeable social media scheduling and posting.

  • Provides an approval project management.

  • Can generate content for multiple platforms.

  • Continuously updates and improves its functions.

  • Understanding & supporting team, not like AI generated responses.

  • Require no card for free trial and you can cancel anytime.

Cons of Sendible:

  • There is no indepth analytics and reporting.

  • Comment and messages management is not high-quality.

  • It’s complicated to learn it at first.

  • Some notifications do not go away.

  • Cannot manage followers in Instagram through this tool.

Rating:

G2 gives Sendible a rating of 4.5 stars from 873 reviews. Capterra India gives it a 4.6-star rating from 135 votes. On TrustRadius Sendible has received a good rating of 9.3 out of 10 from 44 votes. These ratings tell the trustworthiness of this tool.

Pricing:

Sendible divides its pricing into 5 packages

Free

N/A

Creator Package -

  • $29 per month

  • For Freelancers & One person businesses

  • User allow - 1

  • Social profiles - 6

Traction Package -

  • $89 per month

  • Good for businesses with 5 employees

  • Users allow - 4

  • Social Profiles - 24

Scale Package -

  • $199 per month

  • Good for businesses that need productivity & reports

  • Users allow - 7

  • Social profiles 49

13. SocialBee

What is SocialBee?

SocialBee is a popular AI-powered social media management tool. Its features improve with industry trends and technology growth. With this tool, you can create, schedule, post, analyze and engage on every social media platform. They help you design visually appealing content to increase your brand presence. Through their AI assistive tool, you can generate unique content such as prompts, blogs, and content with a unique tone of voice.

SocialBee

Who is SocialBee for?

SocialBee is tailor-made for small businesses, teams and solopreneurs. Whether you are a content creator, an influencer, running a small business, startup office, you should use this tool. With its time-saving functions, creative designs and affordable packages you can easily increase your presence across all social media platforms.

Key features of SocialBee:

SocialBee has many features within your needs and budget:

  1. SocialBee Content Creation - Their AI generates content with strategy and goes through design integration, content categories and hashtags. 

  2. Scheduled Publishing - SocialBee lets you stay ahead of your competitors with a balanced mix of posts shared on social media at the right time.

  3. Collaborating Team - SocialBee’s collaborating features let you boost your team’s productivity. It even provides additional communication tools.

  4. Analytics of Social Media - Through their analytics, you can see audience growth and response, engagement rates, top-performing posts and profile analytics.

  5. Integrations - This tool integrates with many other tools such as link shorteners, design tools, content curators and automation tools.

Pros of SocialBee:

  • No credit card is required for a free trial.

  • Evolves features with time and trends.

  • Creates an engaging post using 1000+ social media.

  • Provides real-time data.

  • Everything is in one place for easy use.

  • Organises the posts per category and client.

  • The best tool for small businesses and solopreneurs.

Cons of SocialBee:

  • Should improve the loading speed.

  • The scheduler doesn’t have a monthly range.

  • Glitches show up in automated posts sometimes.

  • Difficult to comprehend where to begin.

  • Hard and complicated to re-connect integration.

Rating:

On G2 SocialBee receives a 4.8 stars rating from 425 reviews. Capterra India gives it a 4.6 rating from 36 votes. On Getapp.com its rating is 4.6 stars by 36 votes and on Product Hunt it has a 5-star rating by 82 votes. Furthermore, it has a 4.4 rating on Google with 92 reviews.

Pricing:

First SocialBee divides its plans into two: Standard & Agency.

Free

N/A

Standard Bootstrap - 

  • $24 per month

  • Designed for Startup businesses & individuals

  • User allow - 1

  • Social profiles - 5

Standard Accelerate -

  • $40 per month

  • Designed for small businesses

  • User allow - 1

  • Social profiles - 10

Standard Pro -

  • $82 per month

  • Designed for teams, agencies & social media managers

  • User allow - 3

  • Social profiles - 25

14. SocialPilot

What is SocialPilot?

SocialPilot is a social media management tool. Like a pilot, they will take you on a joyful journey of your social media marketing. Their main work is to help individuals and businesses manage and improve their social presence. With a 14-day free trial or a free demo, you can watch how they complete their work. They have a social media scheduler to schedule and publish content across multiple profiles. Their content calendar, AI assistant and bulk schedule are what make them stand out from other social media management tools.

SocialPilot

Who is SocialPilot for?

SocialPilot’s versatile features allow it to be used by all businesses and teams regardless of their sizes and presence. This tool manages all your social media like a pro. Its pricing packages are designed to help freelancers, individuals and big-scale businesses. Therefore, all small and big-size companies, influencers, freelancers, content creators, social media managers, agencies, brands and multi-location brands can use SocialPilot easily.

Key features of SocialPilot:

  1. Publishing - SocialPilot has an automated post scheduler, content calendar, bulk scheduling and RSS feed automation for publishing.

  2. AI Assistant - Their smark AI assistant can generate unique and captivating captions and hashtags for you.

  3. Collaboration - You can receive access to roles and permissions. There’s also an approval on-the-go tool.

  4. Content Library -  Now you can save time and effort with their efficient content management library.

  5. Analytics - Using their analytics you can drive better results and insight into your performance.

  6. White Label - With the White label set up now you can build an enterprise-level brand and scale with your needs.

  7. Engagement - SocialPilot allows you to create a strong community through conversations with audiences.

Pros of SocialPilot:

  • It’s an easy-to-use tool.

  • Their posting and social media management are efficient.

  • They allow multiple accounts.

  • 13K+ users across the industries.

  • 10M+ posts published monthly.

  • One place for all social network management.

  • A variety of features covers all basic needs.

  • Pricing is not high or expensive.

Cons of SocialPilot:

  • From time to time there are some glitches.

  • Limitation on social media profiles.

  • Instagram analytics can be lacking for many.

  • The free plan has lower than basic needs.

Rating:

A good rating can make you easily trust the object, that’s why let’s see SocialPilot ratings. On G2 this tool has received a 4.5-star rating from 786 people. On Glassdoor this tool is 4.1 stars from 102 reviews. On Capterra India it has a 4.4 rating from 365 reviews.

Pricing:

SocialPilot provides 4 pricing packages

Free

N/A

Professional Package -

  • $25 per month

  • User allow - 1

  • Social Media accounts - 10

  • Custom Field - No

Small Team Package -

  • $42 per month

  • User allow - 3

  • Social Media accounts - 20

  • Custom Field - Yes

Agency Package -

  • $85 per month

  • User allow - 6

  • Social Media accounts - 30

  • Custom Field & content library